How Netoworking + A Cell Phone = Referrals!

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I was recently invited to speak to members of the National Sales Network on the subject of generating leads and referrals through effective networking.  I focused on the point that networking is first and foremost an exercise in relationship building.  Once a mutually beneficial relationship is established you must empower your networking partners with information about your company and easy to manage tools that will assist your allies in telling your story. 

Speaking of tools all of you BNI pros, entrepreneurs and sales professionals remember this. Your Blackberry, iPhone, windows mobile device or smartphones is one of the best networking tools on the planet. A phone equipped with your company’s promotional video can lead to explosive networking success.  Below are several ways you can use your cell phone to increase your networking effectiveness.

  1. Show off your video at networking events:  Watch the eyes widen and the heads around you turn when event attendees see and hear your company’s story on your phone.
  2. Web downloads:  Allow your networking partners to download your company video for use on their cell phones and smart phones.  This will turn your networking partners into walking commercials for you and unleash an army of evangelists to sing your praises.
  3. Invite fellow partners to networking events:  Imagine the impact of having 2-4 people at a networking event showing your video to event attendees.  Your message will be in front of exponentially more prospects than you could meet on your own and you are sure to be remembered.
  4. Video testimonials:  Even if you are a sales representative for a firm, you can establish credibility by adding video testimonials to your phone that speak to the worth of the company’s products and to your personal merit.

The bottom line is your referral partners are only as effective as their ability to tell your story.  Today’s cell phone technology can enable your networking partners to become an indispensable extension of your sales force. I am sure our readers would love to read your networking success stories (click here to submit yours)

Related Topics:

  1. John Easton talks networking with the Charlotte Chamber
  2. Use Your iPhone for More Referrals
  3. So I Have a Marketing Video, Now What?
  4. For hundreds of ways to generate business leads, subscribe to our newsletter
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4 Responses to “How Netoworking + A Cell Phone = Referrals!”

  1. MobileTechOnline » How Netoworking + A Cell Phone = Referrals! Says:

    […] Economie Matin : Le News de vos économies wrote an interesting post today on How Netoworking + A Cell Phone = Referrals!Here’s a quick excerptYour Blackberry, iPhone, windows mobile device or smartphones is one of … Use Your iPhone for More Referrals. So I Have a Marketing Video, Now […]

  2. Refferals for Life « The Eastonsweb Multimedia Blog Says:

    […] How Netoworking + A Cell Phone = Referrals! […]

  3. Whats in Your Wallet, I Mean Sales Kit? « The Eastonsweb Multimedia Blog Says:

    […] How Netoworking + A Cell Phone = Referrals! […]

  4. Online Networking the FastPitch Way! « The Eastonsweb Multimedia Blog Says:

    […] How Netoworking + A Cell Phone = Referrals! […]

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