Great comment…I personally believe that a big part of Obama’s success to date (especially fund raising success) is the result of his long tail marketing strategy to solicit and enable millions of individuals to contribute one dollar vs. focusing on single, million dollar donations.

Further his team leverage web 2.0 technologies through his web site to enable individuals around the country to set up their own Obama pods where they can organize campaign events, raise money locally, create their own blog space (owning the campaign keywords and discussion), etc. As that little gnome in those commercials says, brilliant!

John

The way in which H. Clinton “put her self across” at the beginning of her campaign is a much different image from the person she currently appears to be.

Her PR team was right in helping her soften her image by making her appear more relaxed (she used to be very stiff) and compassionate.

Well, it appears you have found your sales rhythm. Are you a business owner or a sales person by trade? When you speaking of finding the objection behind the objection, can you tell us some of the ways you do that?

John

Its hard to establish the mindset that yes, most people do say no and that overcoming that initial response is the core of a salesman’s job.

Every no can be learned from. Learning to anticipate rejection turns selling into a joy rather than a chore.